Plans

Fair Usage Policy - what does "unlimited audits" mean?

What "unlimited" means on paid plans: what definitely counts as normal use, what the fair-use rule protects against, and our human approach to abuse.

2 min read

On paid plans, audits and rescans within a project are unlimited under normal use - that's what the pricing says and how the product works. This article spells out what "normal use" means, so there's no fine print between us.

What definitely counts as normal use

an audit after every batch of implemented fixes - even several times a day during an intense implementation sprint,
a rescan after every release, GTM change or consent banner swap,
recurring control scans (daily, weekly, monthly - your call),
parallel work across all projects in your plan.

In short: if a human triggers the scans at the rhythm of real work - the limit doesn't concern you. We designed the "pay for projects" model precisely so nobody calculates whether they can afford to verify a fix.

What the policy protects against

The fair-use rule exists for one reason: automated abuse. Examples of behavior outside normal use:

scans triggered by a script or bot at short intervals (e.g. every minute),
using the audit mechanism as a free, continuous API for GA4 data,
mass automated scanning for purposes unrelated to auditing your own projects.

Every scan has a real cost: Google API queries (which carry their own per-property quotas!) and a full run of the site scanner. One account's abuse could degrade the service for everyone else - and, interestingly, for the abuser too, since excess queries exhaust the Google API quota of their own GA4 property.

What happens if the limit is crossed

We handle it like humans, predictably:

1.no data is lost and no reports are blocked,
2.with unusually intensive, automated use we reach out first and ask about your scenario,
3.in extreme, persistent abuse cases the Terms of Service allow us to restrict the account - a last resort, not an automatism.

In practice: a manually working user has nothing to worry about. If you have an unusual, intensive scenario (e.g. migrating 20 clients at once) - just write to us, we'll accommodate: contact@ga4audit.io.

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